New Web3-based social media platform aims to provide a safe space for women and transgender people – Technology News, Firstpost



One of the harshest realities of social media is the hostility faced by women on any given platform. From incessant trolling to rape and death threats for speaking out, to unsolicited messages and peckers – the list goes on. Well, a tech company wants to change the dynamics of how a traditional Web2-based social media platform such as Facebook or Instagram features.

‘Coto’ or ‘Coming Together’ is the latest offering from Eve World, a women-only Web3 social community platform that aims to build a positive and valuable digital experience for women. Coto pledges to “close the gender gap” on social media, where men outnumber women and therefore only allow women and transgenders to be users on the platform

“To make the internet more powerful and inclusive, it is imperative to have a safe space where we can express ourselves freely. Women are not allowed to have intimate conversations, which leads to self-censorship,” said Aparna Acharekar, co-founder of Eve World.

Rampant sexism, misogyny and trolling have become almost synonymous with social media for women. Plus, we don’t have many useful laws protecting women and transgender people. And even social media platforms like LinkedIn, where the whole premise is to inculcate professional connections, have let women and trans people down miserably.

“The platform allows members to freely create, manage, consume and own content. The decentralized nature of blockchain will help solve privacy issues,” said Tarun Katial, CEO of Eve World. “Think of this as WhatsApp in Instagram or WhatsApp in Reddit or Reddit in Instagram, but only for women,” he added.

The platform will be based on Web3, or third-generation internet, which, using blockchain technology and the principles of decentralized ownership, which means that the members on the platform can freely create, manage, consume and own content, while they solve privacy problems at the same time. In addition, members of the platform will not get bogged down in data breaches, algorithm-based manipulation and identity theft, which is actually a major problem women face.

Despite the fact that the internet has forever changed the way we interact with the world and each other, how information is disseminated and ideas exchanged, unfortunately women, especially in India, have not had a level playing field where they could take advantage of it.

One of the key things Acharekar says was missing from “outdated social media platforms” is intimate conversations.

“Women often feel restricted because there is always concern about abuse and harassment. That’s why no one feels free to talk about things like menopause, motherhood, and sexual problems. We want to open them up and let women create their own groups and talk about such issues,” she said.

While women are allowed to post anonymously on ‘coto’, precautions have been put in place that come into effect during the registration process.

To create an account on ‘coto’, a user has to go through a basic KYC process, which involves facial recognition. This is done so that the platform knows whether a user is female or trans person. If a person doesn’t want to be discovered at all, they can choose to withhold their identity while interacting with other members of the community once they’ve registered.

The platform also aims to generate revenue and help members showcase their business products through online marketplaces for female entrepreneurs on the platform.

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